AMP

Accelerated Mobile Pages or AMP

Accelerated Mobile Pages or AMP is an open-source project launched by Google in February 2016. Its purpose is to improve the performance of web pages for mobile devices.

What is AMP in SEO - AMP Pages Across Google

This technology is already used by a large number of sites including:

  • ABC;
  • CNN;
  • Fox News;
  • The Parisian ;
  • The Washington Post;
  • Etc…

In fact, The Washington Post’s senior product manager, David Merrell , says, “ We’re committed to speeding things up in every area. If our site takes a long time to load, no matter how good our journalism, some people will leave the page before seeing what’s on it”.

It would therefore be a good idea for you to also look into the use of AMP for your website. And if you have a website on WordPress, I show you how to switch to AMP in a future article.

References –

Knowledge Base Articles