Long Tail Keyword

Long Tail Keyword - SEO Glossary

Long tail keywords are those that are longer than two words, but aren’t very long. The more words you use in your content, the higher your chance of ranking well on Google. In fact, it’s been shown that Google can recognize up to 100 characters of a given query. So if you want to rank on page 1 of Google with a long tail keyword, make sure you use enough words to be found in that space.

Keywords Competition for long tail keywords is usually lower than for head keywords because the former are often used in more niche fields. Long tail keywords also tend to generate higher ad revenue per click, as they have a greater potential to rank in search engines and drive traffic to your website.