Online Reputation Management
Online reputation management (ORM) is a process that aims to protect, preserve and improve the reputation of an organization or person while they are online.
These include managing your online identity, reputation and brand awareness on social media, maintaining an online presence, reviewing and responding to online reviews, publishing positive reviews on review sites, and responding to negative reviews.
References –
- https://en.wikipedia.org/wiki/Reputation_management
- https://www.semrush.com/blog/online-reputation-management/
- https://www.searchenginejournal.com/what-is-online-reputation-management-orm/473174/
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