Zero Position

We find at this coveted ‘position zero’ all the information that appears above the organic links on a Google search results page.

This position is highly sought after by SEO specialists because it generates a significant amount of traffic, offering a substantial advantage for SEO.

In this position, elements such as the featured snippet or the onebox results provided by Google can be found. Below are some examples of elements typically found at position zero.

References –

• https://www.forbes.com/sites/forbesagencycouncil/2020/03/05/the-new-first-place-targeting-position-zero-in-search-results/
• https://www.webfx.com/blog/seo/what-is-position-zero/
• https://mobilemoxie.com/learn/glossary/position-zero/

Other SEO Terms

Featured Snippets    |    Google OneBox    |    Schema Markup    |    SERP